• CTE

  • Business, MArketing and Finance HEader

    The computer explosion of the 1980s and 1990s has proliferated business, management, and administration careers. Literally millions of new job opportunities are available that were never possible before. Not only have new careers been created, but also every phase of the existing business, management, and administration cluster has been adapted or upgraded. A major thrust is on information and analysis processing. Now with such state-of-the-art technology as fax machines, modems, E-mail, voice mail, and call waiting, information can be processed across the office or across the country in seconds. Businesses can track railroad cars or mail deliveries, can maintain more accurate inventories, and can use the data analysis to market their products and ideas. The business, management, and administration programs provide students with the latest technology and opportunities to develop background knowledge. The knowledge and the skills learned in the indicated courses will enable students to pursue a career in this cluster.

     

     

     

  • Principles of Business, Marketing and Finance

    Course ID: G24700
    Credit: 1
    Grades: 9,10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students gain knowledge and skills in economies and private enterprise systems, the impact of global business, marketing of goods and services, advertising, and product pricing. Students analyze the sales process and financial management principles.

    Practicum Business Management 1

    Course ID: G25620
    Credit: 3
    Grades: 11, 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students apply project management skills to improve work flow and minimize costs. Students will apply technical skills through word-processing, spreadsheet, database, and electronic presentation software.

    Practicum Business Management 2

    Course ID: G25630
    Credit: 3
    Grades: 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : Practicum Business Management 1
    Recommended: N/A

    Course Description    :?Students implement personal and interpersonal skills to strengthen individual performance in the workplace and post secondary education. Students will apply complex technical skills through word-processing and spreadsheet, and developing electronic presentations using multimedia software.

    Global Business

    Course ID: G21300
    Credit: 0.5
    Grades: 10, 11, 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students analyze global trade theories, international monetary systems involving foreign currency and exchange rates, trade policies, politics, and cultural differences in a global setting. Students also learn the legal and ethical business practices relating to global business and will have the opportunity to explore international career planning. Students will start a virtual business by creating a web presence, conducting online and off-line marketing, examining contracts appropriate for an o nline business, and demonstrating project-management skills. Students will also demonstrate bookkeeping skills for a virtual business, maintain business records, and understand legal issues associated with a virtual business.

    Virtual Business

    Course ID: G21400
    Credit: 0.5
    Grades: 10, 11, 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Virtual Business is designed for students to start a virtual business by creating a web presence, conducting online and off-line marketing, examining contracts appropriate for an online business, and demonstrating project-management skills. Students will also demonstrate book-keeping skills for a virtual business, maintain business records, and understand legal issues associated with a virtual business.

    Business Law

    Course ID: G21100
    Credit: 1
    Grades: 11, 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students analyze the evolution and development of laws that govern business in our society. Students apply technical skills to address business applications of contemporary legal issues and analyze the social responsibility of business and industry.

    Business English

    Course ID: X21201
    Credit: 1
    Grades: 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : English 3
    Recommended: N/A

    Course Description    :?Students enhance reading, writing, computing, communications, and reasoning skills and apply them to the business environment. Plan, draft, and complete written compositions on a regular basis and edit their papers for clarity, engaging language, and the correct use of conventions and mechanics of written English. (May substitute for English 4 on all endorsements except Multidisciplinary.)

    Business Information Management 1

    Course ID: G25300
    Credit: 1
    Grades: 9,10
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students implement personal and interpersonal skills to strengthen individual performance in the workplace for successful transition to the workforce and postsecondary education. Students will develop technical skills through word-processing, spreadsheet, database, and electronic presentation software.

    Business Information Management 2

    Course ID: G25400
    Credit: 1
    Grades: 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : Business Information Management 1
    Recommended: N/A

    Course Description    :?Students design solutions to mathematical business problems using technology to address business applications of emerging technologies. Student will learn to minimize project errors, and manage a project team.

    Principles of Business, Marketing, and Finance

    Course ID: G24700
    Credit: 1
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students are introduced to knowledge and skills of economics and private enterprise a systems, impact of global business, marketing of goods and services, advertising, and product pricing. Students analyze the sales process and financial management principles.

    Accounting 1 / Accounting 2 Dual Credit

    Course ID: X20620/X20710
    Credit: 2
    Grades: 11, 12
    Location: BCTAL
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : Algebra 1
    Recommended: N/A

    Course Description    :?Financial Mathematics is a course about personal money management. Students will apply critical-thinking skills to analyze personal financial decisions based on current and projected economic factors.

    Financial Mathematics

    Course ID: X20510
    Credit: 1
    Grades: 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : Algebra 1
    Recommended: N/A

    Course Description    :?Financial Mathematics is a course about personal money management. Students will apply critical-thinking skills to analyze personal financial decisions based on current and projected economic factors.

    Statistics and Business Decision Making BLK

    Course ID: X20500
    Credit: 1
    Grades: 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : Algebra 2
    Recommended: N/A

    Course Description    :?This course is an introduction to statistics and the application to business decision making. Students will use statistics to make business decisions.

    Principles of Business, Marketing and Finance

    Course ID: G24700
    Credit: 1
    Grades: 9,10
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students are introduced to knowledge and skills of economics and private enterprise a systems, impact of global business, marketing of goods and services, advertising, and product pricing. Students analyze the sales process and financial management principles.

    Advertising

    Course ID: G24200
    Credit: 0.5
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students will discover the goals and objectives or various types of advertising and promotion; identify and analyze advertisements and promotional campaigns; select media and develop advertisements, measure the effectiveness of that media and determine the costs involved; and learn the promotional mix as well as the importance of public relations.

    Social Media

    Course ID: G24710
    Credit: 0.5
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Advertising is designed as a comprehensive introduction to the principles and practices of advertising. Students will gain knowledge of techniques used in current advertising, including print, broadcast, and digital media. The course explores the social, cultural, ethical, and legal issues of advertising, historical influences, strategies, media decision processes as well as integrated marketing communications, and careers in advertising and sales promotion. The course provides an overview of ho w communication tools can be used to reach target audiences and increase consumer knowledge.

    Practicum in Marketing

    Course ID: G24810
    Credit: 3
    Grades: 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students will integrate skills from academic subjects, information technology, interpersonal communication, and management training to make responsible decisions. Students are required to work a minimum of 15 hours per week, with 10 of the hours worked Monday-Friday and the job must be in marketing, sales, or retail. Enrichment activities include special projects, guest speakers, and field trips. Students get paid for their job and receive classroom credit.

    Practicum in Marketing 2

    Course ID: G24910
    Credit: 3
    Grades: 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students secure a job for the school year, which is evaluated by the classroom instructor and their work supervisor. Students are required to work a minimum of 15 hours per week, with 10 of the hours worked Monday-Friday and the job must be in marketing, sales, or retail. Enrichment activities include special projects, guest speakers, and field trips. Students get paid for their job and receive classroom credit.

    Fundamentals of Real Estate

    Course ID: G24920
    Credit: 2
    Grades: 12
    Location:
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?This is a one-year course designed for students who would like to earn their license to sell real estate. This is a state licensing program in cooperation with the Texas Real Estate Commission. Through the Real Estate course, students will complete the following coursework: Principles of Real Estate I and II, Law of Contracts, Law of Agency, Real Estate Finance, and Promulgated Contract Forms. This will be done with online courses from Pioneer School of Real Estate. Upon the satisfactory comple ting of the 180 hours, students will have the opportunity to take the TREC exam to become a licensed real estate agent.

    Entrepreneurship

    Course ID: G24400
    Credit: 1
    Grades: 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Focuses on the options for business ownership, steps for starting a business, sources of information and technical assistance, types of business plans, qualities, importance, and the advantages and disadvantages of owning one¡¯s own business.

    Fashion Marketing

    Course ID: G09150
    Credit: 0.5
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students in Fashion Marketing gain a working knowledge of promotion, textiles, merchandising, mathematics, selling, visual merchandising, and career opportunities.

    Sports & Entertainment Marketing

    Course ID: G24600
    Credit: 0.5
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?This growing industry employs athletes, musicians, stage crews, advertising agents, promotion agents, event planners, and numerous other related professions. Course features guest speakers, design of logos for sports teams and entertainment groups (musicians, stars, athletes, etc.) and design of stadiums, organization of sports camps, and field trips to appropriate entertainment facilities.

    Principles of Information Technology

    Course ID: G09900
    Credit: 1
    Grades: 9, 10, 11, 12
    Location: BHS, HHS, RHS
    Department/ Program of Study: Business, Marketing & Finance

    Prerequisite(s):
    Required    : N/A
    Recommended: N/A

    Course Description    :?Students develop knowledge of emerging technologies used in presentation management, spreadsheets and web design for information storage and exchange while increasing computer literacy.

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